Free Aberdeen Report
Download your complimentary copy of Aberdeen's latest benchmark study, "Sales and Marketing Alignment: The New Power Couple."
Download your complimentary copy of Aberdeen's latest benchmark study, "Sales and Marketing Alignment: The New Power Couple."

What's the difference between Malcolm Gladwell and Morton Grodzins? One of them got his message across. Are you messaging it great?
Learn how to overcome the four causes of the status quo barrier and get your prospects to say "Yes."
Does Marketing and Sales alignment matter when it comes to company performance?
See a panel of four industry experts discuss how to tame the Marketing and Sales beast and learn how to build a defensible business case for alignment.
San Francisco • Chicago • Boston
In Conversations That Win The Complex Sale, you will learn a proven methodology for engaging your client through compelling storytelling that ensures you stand out at every touch point in the sales process.
Read the Book
Experts from Philips Respironics, Beyond ROI, Aberdeen Group and Corporate Visions to Provide 360-Degree View of the Impact of Marketing and Sales Alignment on Company Performance
February 15, 2012Join a panel of industry experts at a 2-hour Executive Roundtable Discussion near you. Learn how Philips aligned Marketing and Sales, hear the latest research from Aberdeen, and learn how you can build a measurable business case for Marketing and Sales alignment.
Transform your marketing messages and sales conversations into compelling stories that create more opportunities and win more business. Learn how to get customers to care enough to do something different, and then choose you.
Marketing and Sales leaders, this 3-hour complimentary session is for you.
Register for a session near you.
See how you can develop a "Distinct Point of View" that establishes the buying vision for your prospects and customers.
Learn how to transform your sales presentation into a simple, effective and visually rich interactive dialogue.
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